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Web Analytics Implementatin consultant

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Job: #5691 Web Analytics Implementation Consultant - Contract
Web Analytics Implementation Consultant - Contract
Summary
This person will support analytics needs of multiple clients by providing high quality web analytics implementations, analysis, and training using clickstream tools such as Google Analytics and Adobe Marketing Cloud. This includes creating dashboards, developing KPI's and pulling data from different data sources and websites for presentation to management.
Responsibilities:
Develop tracking/tagging strategies to measure activities, conversions and determine success
Develop tracking strategies to measure and improve marketing campaigns results
Provide reporting and analysis for A/B and Multivariate tests
Perform Quality Assurance tests on tagging implementations
Develop custom dashboards and other applications that provide increased value and ROI
Build, update and automate weekly and monthly reports, scorecards and dashboards utilizing Excel and other BI tools
Provide Web Analytics consulting services to clients to meet strategic and technical needs
Requirements:
Google Analytics Individual Qualification OR Adobe Certified Expert in Implementation
2+ years of experience implementing web analytics tools, Google Analytics or Adobe Analytics
Experience with Tag Management Solutions such as TM, DTM, Ensighten, Tealium, etc.
Minimum 3 years of experience with web development
Advanced JavaScript skills
Strong understanding of HTML and web protocols
Strong communication skills (written and verbal)
Bachelor's degree or equivalent
Preferred Skills:
Experience with iOS and Android app development
Experience using Google or Adobe API's to insert and extract data
Experience with SQL based queries (PHP, MySQL, or other), flat-file handling and ETL tools

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